How do I know if my business needs conversion optimization consulting?

You likely need CRO consulting if you have decent traffic but low conversion rates, high cart abandonment, unclear why users aren't converting, limited internal CRO expertise, or want to maximize value from existing traffic. Signs include conversion rates below industry averages, high bounce rates, low engagement metrics, or simply not knowing what's preventing conversions. Even sites with good conversion rates can benefit—there's always room for improvement. A consultant can identify issues you might miss and bring testing expertise you may lack internally. If you're spending on traffic acquisition, CRO consulting helps maximize ROI from that investment.