How do I improve my site's internal linking for SEO?

Improve internal linking by creating logical connections between related content, using descriptive anchor text, linking to important pages frequently, creating topic clusters (hub pages linking to related content), ensuring all important pages are linked from somewhere, using breadcrumbs, and avoiding excessive links. Good internal linking helps search engines understand site structure, distributes page authority, and improves user navigation. Internal links help search engines discover and index pages. They also help users find related content. Many technical SEO consultants help audit and improve internal linking structures. Good internal linking is an often-overlooked SEO factor that can significantly impact rankings.