These answers come from the year-long archive of my previous chatbot that lived on my previous site iamnicola.ai. I’ve curated the most useful sessions—real questions from operators exploring AI workflows, experimentation, and conversion work—and lightly edited them so you get the original signal without the noise.
What does an AI consultant hourly rate include?
Direct Answer
An hourly rate normally bundles research, prototyping time, stand-ups, and stakeholder syncs. The best consultants also budget for documentation and experimentation analysis so you’re not surprised by “extra” days late in the project.
Breakdown of Typical Hours
Expect 40–50% of the time to cover discovery and scoping, 30–40% to deliver the workflow or experiment, and the remainder to ship the rollout assets (dashboards, Loom walkthroughs, enablement sessions). Tooling—OpenAI usage, Optimizely seats, or analytics connectors—is usually passed through at cost unless you agree a fixed bundle.
Example Allocation
On a four-week conversion uplift engagement, we schedule Mondays for backlog review and experiment design, midweek for build and QA, and Fridays to close the loop with analytics. The hourly rate covers micro-interaction prototypes in Figma, ES5 experiment code, and the Jira/Linear hygiene that keeps your team in sync.
Takeaway & Related Answers
When comparing hourly quotes, ask how the consultant handles analysis, reporting, and iteration. The best value comes from teams who see the engagement through to measurable results instead of handing over raw code.
Related Resources
Related Articles & Guides
- AI Consultant Rates UK 2025 | What Companies Really Pay | Nicola LazzariUnderstanding how AI consultants price their services is essential for realistic budgeting and successful project planni...→
- AI Consultant Pricing in the US (2025): Day Rates, Project Fees & TrendsUnderstanding how AI consultants price their services is essential for realistic budgeting and successful project planni...→
- UX Design for Conversion: The Complete Guide to Conversion-Focused DesignCombine UX best practices with conversion optimization. Learn how to design interfaces that are both user-friendly and c...→
- Google Analytics vs GA4: Complete Migration Guide UPDATED NOVEMBER 2025Latest GA4 updates November 2025: Campaign Data Import rebranding and User-Provided Data improvements. Plus complete mig...→
- How to Choose the Right AI Consultant: A Complete Guide for BusinessesLearn what to look for in an AI consultant, questions to ask, and how to ensure a successful engagement. Make informed d...→
Want to go deeper?
If this answer sparked ideas or you'd like to discuss how it applies to your team, let's connect for a quick strategy call.
Book a Strategy Call